Tata Motors have been burning their midnight oil to sell their Premium MUV Tata Aria.
This Premium MUV Aria from Tata is way ahead of any other Tata Products when it comes to Quality, Design or even performance wise. Aria is powered by the 2.2 litre DICOR diesel engine which produces 140 bhp mated to a 5-speed manual Transmission it can accommodate 7 people inside comfortably offers best in class features but still doesn’t find any buyers.
From the time Aria has been launched it has not gained much attention and hence the sales are also pretty low. The Aria has sold 574 units from September 2012 to February 2013 wherein its competitors Mahindra and Mahindra have sold 23,919 units of XUV 500 and Toyota has sold 35,446 units of Innovas.
Now the company in a bid to increase the sales of Aria, it is offering a staggering discount of upto 2.5 lakh rupees.
- 2011 model gets Rs 2 Lakh discount if the vehicle is manufactured between July & December 2012 and a further Rs 50,000 discount as part of an exchange bonus.
- On Aria Pure LX manufactured between July and December 2012, one will get Rs 50,000 discount with a further Rs 50,000 exchange bonus.
- All Aria variants produced in 2013 get just Rs 50,000 exchange bonus.
However, all these offers depend on the availability of stock and the dealers have confirmed that deliveries would be completed within 15 to 20 days.